Your Strategic Growth Partner
Helping founders increase their impact, income and influence
- Business
- Revenue
- Impact
- Non-profit organisation
- Personal future freedom
- Focus, motivation and energy
It's time to get you growing
If you are:
The CEO or managing director and PSC (main shareholder) of a growing company.
or
The founder of a start-up, solo business owner, non-profit, or planning to start.
And you’re wanting help to increase income, impact, or to start growing something special, that makes a difference, in a way that works for you…
…I’m here to help you get where you want to go as efficiently as possible.
And have fun along the way!
Advisory services, strategic support and mentoring for founders, business owners and non-profit leaders
Running with big goals and ambitions can be tough for all sorts of reasons.
When you’re a founder, not only do you carry huge responsibility, you may also lack the experience or skills to grow successfully without experienced input.
Just as lighthouses help sailors to stay safe at sea, the right support is essential to help founders navigate the challenges they face along their journeys. That’s what I’m here for!
Many founders I’ve worked with over the years have come to me because they value my expertise and want input to grow their businesses or non-profits.
For some, this has meant advising, strategising, and/or planning in relation to sales and marketing, or startup business planning. For start-ups, or where founders are subject matter experts and/or entrepreneurs with technical giftings, often there’s a gap in knowledge, experience, confidence or proficiency that I can really help with.
For other clients, they’ve sought input around:
- PR and communications strategy
- Go-to-market (GTM) strategy
- Overcoming issues within their revenue function
- Business or non-profit operations
There’s also countless people who’ve come to me just because they’re seeking coaching/mentoring generally. It’s so important to have someone walking alongside you as a mentor, to bring a different perspective, highlight blind spots and help them navigate the journey with greater clarity.
How Can I Help You?
When people ask, “How do you help people, Nikki?” my answer is simple:
“It depends on what they need”
Whatever sphere I’m working in, I’m helping people increase their impact, income, influence – or all three!
Exactly how that looks can be wildly different from client to client. Read more on that here.
Given my experience starting and growing businesses, non-profits, across sectors and industries, from bootstrapping start-ups to established companies, I’ve made a name for myself as a growth strategy consultant and partnerships specialist, so I’m often asked for help in the early days of start-ups. I have a special fondness for the B2B services and tech arena.
But I also have governance experience and love helping leaders as humans 1:1, and with Board level advisory support. Compliance and diligence in leadership, even as a start-up founder, isn’t optional, it’s essential for survival and growth! Thanks to the experience I’ve gained across senior leadership, Non-Executive Director and Trustee roles, you’re in safe hands!
When it comes to founders of non-profits, the kind of help they need can vary massively compared with for-profit founders.
I always meet prospective clients and get to know them and their needs, aspirations, and current perceived challenges, before we discuss how we might work together – because relationship is key.
Book a Call now, if you’d like to have a conversation and explore the possibilities.
Mentoring and strategic guidance
For many clients, mentoring is what they’re looking for.
With over 20 years of experience in business ownership and leadership, I offer a sounding board and guidance to help you grow, or get unstuck when things feel complex.
Strategic advice and consultancy
For others, it’s about professional expertise.
I often work with start-ups from pre-start, pre-seed through to Series A, helping shape their go-to-market (GTM) strategy, and providing input across sales, marketing, PR and communications.
My experience includes:
- Founder and co-founder roles in start-ups
- NED, Fractional C-Suite and Head of Department roles
- Senior roles across B2B and high-end B2C environments
- Driving revenue through marketing, PR, comms and sales strategy including GTM.
Combined with 8 years as a mentor, I’m someone clients come to when they need clarity, direction and strategic thinking. As well as to spot the risks they didn’t even know were there, to avoid making costly mistakes, and save a lot of time by drawing on the extensive knowledge and experience I’ve gained over 20 years.
Why work with me?
I work under strict NDA’s and in total confidence with all my clients, disclosing only what I am given explicit permission to disclose, where it is appropriate. You won’t ever know who all my clients are for this reason, but that’s why you know you’re in safe hands with me!
I am ICO registered, insured with Professional Indemnity cover, as you should expect of someone advising businesses professionally, and have a current membership of the CIPR whose code of ethics and conduct I also subscribe to.
Beyond my years of business experience, clients especially appreciate and benefit from my expertise as a leader in Marketing and Sales Strategy. Having worked in-house within marketing, PR/Comms and Sales, agency side in marketing and PR, as both a freelance consultant and as an employed director within start-up businesses, I have a broad and deep marketing and sales skillset that has led to me being described as “a unicorn” by one client (because apparently I am a rare and precious creature that isn’t found generally in ‘the world out there’)!
Sometimes clients hire me in a Fractional CMO/CSO capacity, although I’m now fully booked for this work. I can, however, offer up to 8 hours/one day per month for clients seeking regular strategy and planning support for their businesses, or occasional support with exhibitions or events where they need a pro networker by their side to represent their business, subject to availability.
I have specialist knowledge of PR, which includes social media and personal brand strategy, crisis management, CSR, marketing communications strategy and planning, internal and external communications strategy, media relations and more. I’m also an accomplished and experienced public speaker and am often asked to share at conferences and networking events, as well as at online events.
I have appeared on numerous podcasts, and love being able to share as a guest, both as a subject matter expert (in relation to professional or business topics including tech/sales/marketing/PR/organic growth strategies/networking/startups/business growth and entrepreneurship generally), as well as on less business-focused topics such as female empowerment, servant leadership, motherhood, neurodivergence, purpose/identity, leadership and faith – as my Christian faith and values shape my whole life, including my professional work.
When speaking on-stage I love to inspire, empower, encourage and equip people to rise up, stand tall, and increase their influence, impact and income. I often talk about building businesses as a force for good, and love being involved in panel-type conversations.
With experience at Director and C-Suite level across both B2B and B2C businesses, and as a Chair of Trustees, I am an experienced leader, but there’s no ego with me. I work with clients who understand that we leave egos at the door when we’re working together, and that honesty and vulnerability in our relationship is the best way to get them the results they desire.
Want to explore working together? Why not book a call?
